You know those trash signs posted on highways? They read something like, "This section of road picked up by Don's Auto Body."
Well, get this:
Looking for Lincoln chairman Paul Beaver has presented a solution for the signage project the committee has carried on its "wish list" for several years. [... ] The group is seeking local sponsors, who would be recognized on the signs.
Great idea. I imagine the sponsors would want to come out and be photographed under their Lincoln signs, increasing heritage tourism to boot...