The hearty handshake school of heritage tourism

Brunswick, MD, wants to leverage its Civil War history (it was "Berlin" then) to qualify for inclusion in the Preserve America program. The program, if you haven't heard of it, is comical in a W.C. Fields sort of way:
"The benefits are not monetary," Jones said. But participating communities get a certificate of recognition, a Preserve America welcome sign, and inclusion in press releases about the historical value of the region.
"Allow me to give you another hearty handshake" says the bank president after the bank dick foils a robbery.